Dyspatch Included in Gartner Market Guide for Email Optimization
Email production management platform maximizes the content, customer data and technology performance of email campaigns
SAN FRANCISCO, California & VICTORIA, British Columbia—October 2, 2018—As multi-channel marketers face numerous performance and technology challenges with personalized and event-driven email communications, Sendwithus today announced that Dyspatch, the company’s email production platform, has been included in Gartner’s newly released Market Guide for Email Optimization*. According to the report, “Marketing leaders confront performance challenges, new business requirements and inflexible technology in their email marketing platform. Use this research to identify agile and cost-efficient optimization tools and services for your email marketing program.”
According to Benjamin Bloom and Noah Elkin, the Gartner Research Directors who authored the Market Guide for Email Optimization, “Multi-channel marketers lean heavily on email marketing for personalized campaigns and event-driven communications, but struggle to connect the content, customer profile and technical configuration to deliver improved performance…A combination of third-party vendor technologies enables marketers to overcome challenges with deliverability, siloed data, scarce design resources, rigid content management systems and technology environments constrained by inflexible integrations.”
“We believe Dyspatch’s inclusion in Gartner’s Market Guide for Email Optimization highlights the importance of speed and flexibility that today’s multi-channel marketers need and Dyspatch delivers,” said Matt Harris, co-founder and CEO, Sendwithus. “With Dyspatch, marketers can not just create and change emails faster, but actually create a centralized email workflow that can scale from local teams to global enterprise. It’s a complete platform including templating, testing, and publishing.”
Gartner subscribers can access the Gartner Market Guide for Email Optimization, here. To learn more about Dyspatch, visit the Dyspatch Booth #20 at MarTech East in Boston October 1-3, 2018.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Dyspatch is an email production platform that helps Enterprise organizations create and change transactional and triggered emails faster, by centralizing template creation, approval, and publishing processes. The powerful API, visual editor, and built-in device testing allow for cutting-edge email strategy and execution while helping establish consistency in both branding and legal compliance across multiple teams. Sendwithus has been helping leading brands, including Microsoft, Autodesk, and Zillow craft exceptional communications experiences since 2013.
Vice President of Marketing, Sendwithus
SVP Public Relations, PenVine for Sendwithus
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