Cart abandonment is a major problem for online retailers. One multi-year study by Barilliance found that 78% of global e-commerce customers leave before completing their purchase. And this percentage has stayed largely stable over the years. The good news is that there are several proven methods for getting…
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Search results for: AMP for Email
Getting Ready for Interactive Email with AMP for Email
What is AMP for Email and Interactive Email? If you send an email from any major Email Service Provider (ESP), you’ll send an HTML version and a plain text version as backup for any email client that doesn’t support HTML. With AMP for Email, you’ll also send a…
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Scaling High-Converting Email Campaigns Without Losing Brand Voice
From Template to Inbox Scaling email campaigns marks a significant milestone for marketers and businesses. However, maintaining your brand’s unique voice and personality becomes challenging as volume increases. The risk is real: in your rush to automate and scale, campaigns can quickly become impersonal and disconnected from the…
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The Email Marketer’s Toolkit: Scaling Personalized Email Campaigns
Personalization is no longer a recommendation for marketers today—it’s a necessity in order to achieve success. In a sea of generic messages to customers, email marketers must create highly tailored email campaigns that resonate with individual customers while maintaining efficiency, brand consistency, and scalability. Scalability Challenges: Start By…
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Email Optimization: 5 Steps to Improve Low-Performing Campaigns
Not every email campaign can be your #1 performer, but there are ways to improve low-performing campaigns with a healthy mix of experimentation and email marketing best practices. Marketers, this is your go-to checklist for digging those underperforming email campaigns out of the gutter and boosting results —…
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How Premium Onboarding Catapulted Bryzos into Efficient Email Campaigns with Dyspatch
Bryzos is a US-based online steel marketplace specializing in the digital trade of carbon steel, stainless steel and aluminum metal products. By partnering with Dyspatch, Bryzos was able to expedite the email creation process while removing the heavy-lifting for the Development team.
How On-Demand Services Can Benefit From AMP Emails
Seventy percent of American consumers use on-demand services every single month. The pandemic has further accelerated growth of these services, with food delivery alone expected to grow over eight percent annually through 2025. As an on-demand service provider, you give people what they want: Fast, efficient solutions. Whether…
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How SaaS Companies Can Benefit From AMP Emails
How does a 20% annual growth rate sound? Pretty good, right? But as you may know, a 20% growth rate in SaaS means you have a 92% chance of packing everything you own into a cardboard box in a few years. Don’t panic. It’s time to churn and…
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5 Ways Fitness Companies Can Benefit From AMP Emails
You don’t need me to tell you the fitness industry is hurting right now. After its best year ever in 2019 with revenues of $35 billion, the industry plummeted by 76% in 2020 due to the COVID-19 pandemic. But all is not lost. You can boost your revenue…
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