Search results for: AMP for Email

HubSpot Email Builder | Design Email Templates With Ease

GET STARTED WITH DYSPATCH Create HubSpot email templates with ease   Use the drag-and-drop visual editor in Dyspatch to create exceptional, responsive email templates, without writing code Sync your email templates with your HubSpot account in seconds through a click and connect integration Take advantage of fast, flexible…
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Localize Email Templates From Start to Finish

In today’s global marketplace, opportunities lie everywhere. That’s why localizing your email campaigns and translating your email templates is key to getting ahead the world over.   With only 25% of global internet users speaking English, along with the fact 72% of global consumers prefer to shop in their…
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8 Email Design Principles for Higher Engagement

While email trends come and go (remember the reign of e-cards?), the principles of quality design are timeless. That’s because they’re grounded in human psychology: what we notice, how we process information, and why we act. A well-designed email captures the user’s attention and leads them to a…
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The Dangers of Dark Mode for Email

Dark mode is the new light mode. No seriously. The launch of dark mode on iPhone and Mac OS back in 2019, as well as its availability on Samsung Android devices and services like Slack, have made this theme mainstream. From operating systems and entertainment user interfaces (UI)…
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How to Craft Win-Back Emails Customers Can’t Resist

Three words that strike fear into the soul of many email marketers:  Churn, low engagement, and lost sales.  It’s a challenge for veterans and newcomers alike to increase engagement and sales while keeping churn as low as possible.  As we all know, the probability of selling to an…
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The Myth of Deliverability: Plain Text Email vs. HTML Email

Is there a deliverability risk associated with sending HTML email instead of just plain text email? We’ve alluded to this debate before, and recently, we wrote a whole blog post on HTML vs. plain text email. TLDR: There are a couple instances when plain text emails win out,…
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10 Ways to Use Social Proof In Your Emails

What sways you most when shopping online: The product description or the customer reviews under it? Be honest. It’s reviews, right? Right, because 94% of people are more likely to purchase from a business that has real customer reviews. And, 79% of those people trust a customer review…
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Email Marketing Metrics: Which Ones Really Matter?

Last year, Apple’s iOS 15 Mail Privacy Protection (MPP) update and its impact on email metrics was the big headline in the marketing community. Most notably, it prompted marketers to reassess the reliability (and value!) of open rates. Unfamiliar with MPP? In brief, this update prompts users to…
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